About Us
Established by two passionate individuals with extensive backgrounds in advertising, marketing, brand building, corporate relations and client servicing, Optimum Ads was registered with the Securities and Exchange Commission (SEC) on April 5, 2001. Originally, its singular corporate objective was “to ensure its clients own the best billboard sites and possess a distinct character to rise above the clutter.” This objective has since evolved to providing customized solutions for its clients, a unique attribute that separates Optimum Ads from the rest of its competitors and outdoor suppliers.
Optimum Ads seeks to provide clients with creative and customized placements of their products and services via static billboards designed to draw attention, promote mass market appeal, and serve as a medium for long term, cost-effective outdoor advertising. In many cases, these billboards can pique a consumer’s interest and even provide driving directions—resulting in direct and nearly immediate sales.
Among the company’s first clients were well-known brands such as Jollibee, Tokyo-Tokyo, Malayan Insurance and Barbie Dolls. Since then, Optimum Ads has already serviced more than 80 brands in its 17-year existence. Indeed, its growing roster of satisfied clients and longevity in a highly competitive industry is a testament to the company’s proven commitment to provide the best Out-Of-Home (OOH) service in the country.
In December 2007, Optimum Ads became a member of the Out of Home Advertising Association of the Philippines (formerly known as Outdoor Advertising Association of the Philippines or OAAP). The association is the only outdoor advertising association recognized by the advertising industry as well as the government.
On December 11, 2015, Optimum Ads received a Plaque of Recognition from OAAP in “recognition and appreciation of its generous donations, time and continuous support” to the projects and activities of the association.
The billboard business has been the core of Optimum Ads Corp. since its birth. For so many years, it became competitive and is considered one of the highly respected and trusted billboard operators in the Philippines. Optimum Ads is what it is right now because of the hard work, dedication and love for the industry of the people behind this company. They have become an inspiration to most of their colleagues and business partners as well. Optimum Ads is also considered one of the ever supportive and responsible members of the OAAP that adheres to Code of Ethics and Trade Practices of the outdoor industry. Congratulations to Optimum Ads Corporation and many more successful years to celebrate!
Optimum Ads understands the value of providing outstanding service to its clients and business partners. It has developed its own Service-Performance-Process Map that enables its Marketing Team to provide solutions at every customer touch point prior, during and after sales.
With decades-long experience in the industry, the company’s Marketing Team is composed of seasoned personnel with vast proficiency in outdoor advertising and brand management. The team is constantly trained to value the interest of its clients by giving relevant product information and excellent after-sales service.
